Contact us

So that kids, can be kids.

Bitrex is the world’s most bitter substance! For more than 60 years we have been helping make products safer and protecting children from accidental poisoning.

Making products safer for 60 years

We pioneered this safety additive and work with manufacturers and retailers globally to make their products taste disgusting. This means that if curious children get into something that they shouldn’t, they are likely to spit it out immediately, helping preventing accidents.

As the world faces evolving challenges of smaller and more concentrated products, the role of Bitrex has become even more critical to help keep children safe.

Brands That Use Bitrex

Brands using Bitrex
Join us on Instagram

How can you get Bitrex in your household products? 🤔 We've teamed up with retailers and manufacturers to add Bitrex as an extra precaution and help keep families safe. All you have to do is look out for the Bitrex logo when you shop.

#FAQs #WhatIsBitrex #HouseholdProducts #CleaningProducts #Parents #Safety #ChildSafety #ParentingTips #ParentsOfInstagram #MomsOfInstagram #Bitrex #BitrexGlobal
...

It's Poison Prevention Week and we're brushing up on our safety tips ⚠️ Save and share this list of tips to spread awareness and help keep children safe.

#NationalPoisonPreventionWeek #PoisonPreventionWeek #PoisonPrevention #SafetyTips #Safety #ChildSafety #ParentingTips #ParentsOfInstagram #MomsOfInstagram #Bitrex #BitrexGlobal
...

There are so many ways to cut down on spending when you get crafty for family birthdays, from paper bunting to cakes made with love 🎂 DIY decorations are a great way to save a few pennies, be eco-friendly, and create a unique experience for your little birthday baby.

#Birthdays #BirthdayParties #PartyIdeas #PartyHacks #DIY #DIYParty #Safety #ChildSafety #ParentingTips #ParentsOfInstagram #MomsOfInstagram #Bitrex #BitrexGlobal
...

Give yourself a break from decision-making with our dinner time shortcut 🍲 Just answer these questions to let fate decide what you should whip up for the family tonight.

#Cooking #KidsMeals #KidsRecipes #RecipeIdeas #Safety #ChildSafety #ParentingTips #ParentingGame #ParentingLols #ParentsOfInstagram #MomsOfInstagram #Bitrex #BitrexGlobal
...

Spring cleaning is time-consuming but so satisfying 🧽 Stock up on cleaning products, make sure they contain Bitrex as an extra precaution, and get the whole family involved to make the task 10 times faster.

#SpringCleaning #Cleaning #WinterWeather #SafetyTips #ParentingLife #ChildSafety #Bitrex #BitrexGlobal #ParentsOfInstagram #Kidstagram #HomeSafety
...

Parents trying to come up with a completely new activity for their growing kids that's both fun and educational... 😂

If you feel under pressure to constantly pull new ideas out of your head, just take a look through our Instagram page for inspiration. We're here to help!

#GrowingKids #KidsActivities #ActivitiesForKids #Meme #ParentingFails #ParentingLols #SafetyTips #ParentingLife #ChildSafety #Bitrex #BitrexGlobal #ParentsOfInstagram #Kidstagram
...

Cyber safety might seem like something that only impacts teenagers, but with kids using phones and tablets from a young age it's something we should be thinking about early in childhood development 📱 Educate yourself on ways to keep your family safe online.

#ParentingTips #CyberSafety #CybeyBullying #OnlineSafety #GrowingKids #SafetyTips #ParentingLife #ChildSafety #Bitrex #BitrexGlobal #ParentsOfInstagram #Kidstagram #HomeSafety
...

Happy Valentine's Day ❤️ This occasion doesn't have to just be about romantic love, it can be about all kinds of affection. Get the whole family involved with some card-making activities to help teach your kids about all the different ways of expressing love.

#ValentinesDay #HappyValentinesDay #Love #ArtsAndCrafts #GrowingKids #ChildDevelopment #ParentingLife #ChildSafety #Bitrex #BitrexGlobal #ParentsOfInstagram #Kidstagram #HomeSafety
...

Working from home and need to keep the little ones quiet for a while? Try out some of these activities – they might buy you enough time to make a few video calls!

#GrowingKids #ChildDevelopment #QuietActivities #WFH #WFHTips #SafetyTips #ParentingLife #ChildSafety #Bitrex #BitrexGlobal #ParentsOfInstagram #Kidstagram
...

Ever noticed that the most creative kids are also the messiest? 🎨 It might take some elbow grease to clean up after your little Picasso, but it's worth it if they get a chance to express themselves. Make sure you use cleaning products that contain Bitrex as an extra safety precaution.

#Creativity #Imagination #GrowingKids #ChildDevelopment #Cleaning #SafetyTips #ParentingLife #ChildSafety #Bitrex #BitrexGlobal #ParentsOfInstagram #Kidstagram #HomeSafety
...

🏡 Keeping the house clean doesn’t have to feel like a chore! Try this Tidy Up Bingo – it’ll keep the little ones engaged and make cleaning a game for everyone to enjoy 🧩

#Bingo #TidyingUp #ChildGames #ChildSafety #ParentingTips #ParentingHacks #HomeSafey #Family #ParentsOfInstagram #Bitrex #BitrexGlobal #ParentingLife
...

Together, we can make the world a safer place for the whole family.

Get in touch