Contact us

So that kids, can be kids.

Bitrex is the world’s most bitter substance! For more than 60 years we have been helping make products safer and protecting children from accidental poisoning.

Making products safer for 60 years

We pioneered this safety additive and work with manufacturers and retailers globally to make their products taste disgusting. This means that if curious children get into something that they shouldn’t, they are likely to spit it out immediately, helping preventing accidents.

As the world faces evolving challenges of smaller and more concentrated products, the role of Bitrex has become even more critical to help keep children safe.

Brands That Use Bitrex

Brands using Bitrex
Join us on Instagram

Here’s to all the moms out there 🥂 From keeping the kids entertained to tucking them in at night, you’ve always got something to do! Take a weight off your shoulders by choosing products that contain Bitrex to help keep your little ones safe.

#MomsOfInstagram #MothersDay #Parents #NoStress #MotheringSunday #ParentingLife #ChildSafety #Bitrex #BitrexGlobal #ParentsOfInstagram #HomeSafety #Kidstagram
...

Parents – looking after your little ones also means looking after yourself ❤️ Don’t forget to give yourself some time to rest, relax, and have fun so that you can be the best parent possible! 😎

#ParentingTip #SelfCare #Wellbeing #MomsOfInstagram #SafetyTips #ParentingLife #ChildSafety #Bitrex #BitrexGlobal #ParentsOfInstagram #HomeSafety #Kidstagram
...

🌎 Bitrex is the world’s bitterest substance! It’s been our mission for over 60 years to make products safer and help protect kids 🤗 Find out more about what we do by visiting our website via the link in our bio.

#Bitter #ProductSafety #ConsumerSafety #CustomerSafety #SafetyTips #ParentingLife #ChildSafety #Bitrex #BitrexGlobal #ParentsOfInstagram #HomeSafety #Kidstagram
...

April weather is full of surprises, so if rain has you stuck in the house, start a dance party! Get the whole family moving with an upbeat playlist full of their favourite tunes. After all, we don't need to go outside to have fun!

#AprilShowers #IndoorActivities #KidsActivities #DanceParty #SpringCleaning #Cleaning #WinterWeather #SafetyTips #ParentingLife #ChildSafety #Bitrex #BitrexGlobal #ParentsOfInstagram #Kidstagram #HomeSafety
...

Did you know that we're in the Guinness Book of World Records? Bitrex is the bitterest substance known to man, woman or child 🏆 This bitterness is our super power, and it's why we've partnered with brands around the world to help prevent childhood accidents. Just look out for the Bitrex logo while you shop!

#GuinnessWorldRecrds #WorldRecords #Bitter #ProductSafety #ConsumerSafety #CustomerSafety #SafetyTips #ParentingLife #ChildSafety #Bitrex #BitrexGlobal #ParentsOfInstagram #HomeSafety #Kidstagram
...

Looking for local activities to get the kids out of the house? 🖼️ Visit nearby museums and galleries, go explore the local parks, set up a scavenger hunt, or look at statues and plaques to learn about the history of your neighbourhood together.

#Culture #CulturalActivities #Museum #Gallery #Explore #KidsActivities #ChildDevelopment #ParentingTips #SafetyTips #ParentingLife #ChildSafety #Bitrex #BitrexGlobal #ParentsOfInstagram #Kidstagram
...

We love gardening in springtime 🌼 Make sure to use gardening products that contain Bitrex to help keep the little ones safe while they learn about nature. They're easy to find in the supermarket – just look out for the Bitrex logo!

#Gardening #Springtime #SpringGardens #Planting #Growth #KidsActivities #SafetyTips #ParentingLife #ChildSafety #Bitrex #BitrexGlobal #ParentsOfInstagram #HomeSafety #Kidstagram
...

Technology is really useful as a way to educate and entertain our kids, but they need a break sometimes – and so do we 📵 Set aside some designated 'screen-free' time each day and spend it encouraging your little ones to explore their imagination and get creative.

#ScreenFree #ScreenFreeTime #NoPhones #NoScreens #Creativity #Safety #ChildSafety #ParentingTips #ParentsOfInstagram #MomsOfInstagram #Kidstagram #Bitrex #BitrexGlobal
...

Get crafty over Easter weekend with these cardboard bunnies 🐇 All you need is a bit of paper and a toilet roll to turn your recycling into a cute decoration. Make sure to use cleaning supplies that contain Bitrex as an extra precaution while you're tidying up afterwards.

#Easter #EasterWeekend #EasterHolidays #EasterCrafts #SchoolHolidays #KidsCrafts #KidsActivities #SafetyTips #ParentingLife #ChildSafety #Bitrex #BitrexGlobal #ParentsOfInstagram #Kidstagram #HomeSafety
...

How can you get Bitrex in your household products? 🤔 We've teamed up with retailers and manufacturers to add Bitrex as an extra precaution and help keep families safe. All you have to do is look out for the Bitrex logo when you shop.

#FAQs #WhatIsBitrex #HouseholdProducts #CleaningProducts #Parents #Safety #ChildSafety #ParentingTips #ParentsOfInstagram #MomsOfInstagram #Bitrex #BitrexGlobal
...

It's Poison Prevention Week and we're brushing up on our safety tips ⚠️ Save and share this list of tips to spread awareness and help keep children safe.

#NationalPoisonPreventionWeek #PoisonPreventionWeek #PoisonPrevention #SafetyTips #Safety #ChildSafety #ParentingTips #ParentsOfInstagram #MomsOfInstagram #Bitrex #BitrexGlobal
...

This error message is only visible to WordPress admins
Error: Access Token is not valid or has expired. Feed will not update.

Together, we can make the world a safer place for the whole family.

Get in touch