Retailers

Why use Bitrex?

Adding Bitrex to your products to make them safer is only half the story. What Bitrex gives you is a new business partnership that brings you many commercial benefits and support.

• Increased sales Research has shown that parents will pay up to 15% more for products that contain Bitrex. The cost for you to add Bitrex to each product is less than a penny.
• Improved CSR Looking after your consumers’ wellbeing adds real value to your brand and shows you care about your customers.
• Marketing support Our marketing team works with you to create relevant activity such as point-of-sale activity, co-branded competitions, in-house magazines and e-marketing.
• Case studies Join a prestigious list of established and responsible brands that use Bitrex. You can read some of our more recent case studies here.
• Consumer education Play your part in helping raise awareness of child safety.