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Championing Child Safety

Monday, 18 August, 2014 - 14:34

OMG it's MM at CSW!

Tuesday, 8 July, 2014 - 11:20

There isn’t such a thing as an ordinary day at a nursery. Under 5s, and maybe their parents too, are much too diverse, unpredictable and fun for that. Extra-ordinary is the usual ordinary. 

Everyone’s a Winner

Friday, 4 July, 2014 - 15:51

Well not strictly speaking true. A tough judging process took place; we didn’t know whether to laugh or to hide behind the sofa. But we have a winner – Helene Denness, whose expression truly conveyed the taste of the bitterest substance in the world!

Testimonials

Friday, 13 June, 2014 - 12:17

“Please send a taste test kit. Have used this at several events previously and it really helped get the message across” - AB, Kent

Paparazzi Time

Friday, 13 June, 2014 - 12:13

Lots of groups have boosted their profile by inviting local media along to their Child Safety Week event. Local newspapers in particular are always on the lookout for interesting pictures and what could be a more fun pic than lots of mums and dads sampling the bitter taste of Bitrex.

Taste Test Success

Friday, 13 June, 2014 - 12:11

Requests for Taste Test packs have been flooding in. We’ve already , by the end of May, gone passed the total number of requests we got in 2013.

Coach Loads of Catastrophe

Friday, 13 June, 2014 - 12:08

Imagine two 50-seater buses. In each pair of seats a crying child is comforted by a white-faced parent. They screech to a halt at A+E.  A few minutes later another full 40-seater bus rolls up and its cargo of shaking parents and weeping children sweep in.

One in Twenty

Friday, 13 June, 2014 - 12:06

Only 5% of parents prioritise the safe storage of cleaning products.  As the Child Accident Prevention Trust’s Child Safety Week campaign says, morning mayhem has a way of cutting across the best of intentions.  Bitrex is the last line of defence – not a substitute for safe storage but a reassura

Proud to sponsor CSW

Tuesday, 3 June, 2014 - 11:53

Katrina Phillips, Chief Executive of the Child Accident Prevention Trust, says -

Posting the eeughies

Tuesday, 3 June, 2014 - 11:47

We can’t wait to see the reactions to those on the receiving end of the unique taste of Bitrex. Share your pictures of those fun Bitrex Taste Test moments with us and your friends and family by using #BitrexTasteTest and uploading your pictures to Facebook, Twitter or Instagram.

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